Entries by Melissa Mena

What Content Marketing Can Learn From Journalism: An Interview

I’m going to start this off by getting to the point: journalism and marketing are inextricably tied in 2018, with far-reaching consequences that have changed each discipline individually, and changed the way we consume “news”. A little background: I’m a content marketer/ copywriter and SEO specialist by trade, I never studied journalism, but I always […]

Melissa is a firm believer in the power of content and its effect on modern digital marketing. With all the information in the world at a consumer’s fingertips, she seeks to educate and convert customers using thoughtful, SEO-driven content users love and search engines rank. Before joining Alphametic, she worked with Perry Ellis International as a digital copywriter and content strategist. She is a graduate of the University of Central Florida with a major in Interdisciplinary Studies and Marketing.

5 Content Writing Apps to Improve Your Writing ASAP

Image by [Matthew Henry https://www.instagram.com/matt_henry_photo/] via [Burst https://burst.shopify.com/]. You’ve already done all your keyword research, you’ve structured your content around your main topics, your outline is ready to go and… Now you actually have to write. It’s hard, isn’t it? Sometimes you get so caught up in the planning process that the actual writing seems […]

Melissa is a firm believer in the power of content and its effect on modern digital marketing. With all the information in the world at a consumer’s fingertips, she seeks to educate and convert customers using thoughtful, SEO-driven content users love and search engines rank. Before joining Alphametic, she worked with Perry Ellis International as a digital copywriter and content strategist. She is a graduate of the University of Central Florida with a major in Interdisciplinary Studies and Marketing.