Supercharge your marketing ROI while cutting back on your time and effort

Winning online is not about how much you do, but what you do and how fast you can do it. After all, intensity will always beat extensity when so many options are available.

The Pareto Principle is extremely useful for determining which areas of your website to focus your efforts on and resources to achieve maximum ROI. Utilizing the 80/20 rule, marketing teams need to focus on the critical 20% that will produce 80% of the results.

This interactive Pareto Principles worksheet will help you identify key search engine and conversion rate optimization opportunities to put your online business on a fast-track.

Download this worksheet to identify:

• High Value Assets (HVA) to prioritize your calls-to-action
• Non-branded keywords
• Non-branded “keyword sleepers”
• “Red-carpet” customer personas
• Content conversion funnel
• Website speed score
• Key actions that you should be doing more of, learning about, and outsourcing