{"id":2498,"date":"2018-01-23T17:29:21","date_gmt":"2018-01-23T17:29:21","guid":{"rendered":"https:\/\/alphametic.com\/?p=2498"},"modified":"2019-02-12T21:13:07","modified_gmt":"2019-02-12T21:13:07","slug":"new-2018-google-search-console-update","status":"publish","type":"post","link":"https:\/\/alphametic.com\/new-2018-google-search-console-update","title":{"rendered":"Here\u2019s the Low-Down on the new 2018 Google Search Console Update (and how it affects your SEO)"},"content":{"rendered":"
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As I\u2019m sure many of you have heard, Google has FINALLY released an official version of their new <\/span>Google Search Console Update<\/span>– and just in time for the New Year! Start off your 2018 search reporting on the right foot with their new reporting features and <\/span>16 month’s worth of data<\/b>.<\/span><\/em><\/p>\n <\/p>\n So, do you remember how you only had 90 days worth of data to backtrack? Remember having to download (ugh) reports to see data year-over-year? Remember missing the 90 days deadline and losing data forever\u2026<\/span><\/p>\n Point is, this is the biggest feature – 16 months worth of data allows you to see year-long trends at a glance without having to get fancy with your excel skills. Anything that is a time-saver is a winner in the world of SEO reporting.<\/span><\/p>\n Along with the new wealth of data being added, they\u2019ve also improved some of their reporting functionality to address some common concerns. Here is an outline of the feature improvements and additions according to the <\/span>Official Google Webmaster Central Blog Announcement Post<\/span><\/a>:<\/span><\/p>\n <\/p>\n <\/p>\n <\/p>\n <\/p>\n <\/p>\n <\/p>\n At the end of the day, this seems to be the crux of the update according to<\/span> Barry Schwartz<\/span><\/a> at Search Engine Land: <\/span><\/p>\n The biggest boon that has been given to SEO\u2019s has been the 16 month\u2019s worth of data that is now available, hands down. Previously, if you wanted to look at year-over-year data, you had to download reports and create your own database to compare trends. Now, you can look at that data at a glance and see trends on search console\u2019s graphs and analytic tools.<\/span><\/p>\n The ability to share indexing reports is also a time-saver. Instead of creating your own type of report, you can send your developer these reports directly or whoever else needs to made aware of indexing issues. This is how it works, according to an article by <\/span>Clark Boyd<\/span><\/a> in Search Engine Watch:<\/span><\/p>\n \u201cAs part of the Search Console update, users will now be able to share ticket items with various team members within the platform. Given how many people are typically involved in identifying and rectifying technical SEO issues, often based in different teams or even territories, this change should have a direct and positive impact on SEO work streams.\u201d<\/span><\/em><\/p>\n Google is also claiming to give higher priority to URLs you mark for validation, so instead of the URLs getting updated whenever your next crawl occurs, you can make sure certain links get updated quicker.<\/span><\/p>\n The filter to look at specific URLs from your sitemap also seems to be an improvement for the eyeballs. It\u2019s a more organized way to prioritize your own links based on how you\u2019ve organized your sitemap.<\/span><\/p>\n Overall, the effect it will have depends on what you do with the new data and what initiatives you can create with these insights. And hopefully, with the extra time you save with the new reporting features, that time can be devoted to other business goals.<\/span><\/p>\n <\/p>\n The most obvious next step is to use the new search console! Get a feel for it. For right now, Google has both the old and new versions available so you can ease into the new platform until it\u2019s complete. They will continue to roll out new features and are encouraging feedback on the changes. There is a feedback link on the sidebar of the new tool so you can share your thoughts. \u00a0<\/span><\/p>\n Let\u2019s hope the new things coming our way will continue to improve our experience with the platform.<\/span><\/p>\n <\/p>\nHere\u2019s What Happened<\/b><\/h1>\n
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The Search Performance Report<\/b><\/h2>\n
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\u00a0 \u00a0 \u00a0 \u00a0 \u00a0source: https:\/\/webmasters.googleblog.com\/2018\/01\/introducing-new-search-console.html<\/span><\/h5>\n
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The Index Coverage Report<\/b><\/h2>\n
source: https:\/\/webmasters.googleblog.com\/2018\/01\/introducing-new-search-console.html<\/span><\/h5>\n
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The AMP Status Report<\/b><\/h2>\n
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The Job Postings Report<\/b><\/h2>\n
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Here’s how it Affects You<\/b><\/h1>\n
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Next Steps<\/b><\/h1>\n