{"id":7042,"date":"2021-03-17T20:12:53","date_gmt":"2021-03-17T20:12:53","guid":{"rendered":"https:\/\/alphametic.com\/?p=7042"},"modified":"2021-03-17T20:12:53","modified_gmt":"2021-03-17T20:12:53","slug":"hacks-to-become-bonafide-expert-in-your-niche","status":"publish","type":"post","link":"https:\/\/alphametic.com\/hacks-to-become-bonafide-expert-in-your-niche","title":{"rendered":"Dorie Clark’s 3 Hacks to Become a Bonafide Expert in Your Niche"},"content":{"rendered":"

\"\"<\/p>\n

Expertise can help you get trust, recognition, and credibility. But how does one achieve expertise? When can one be considered a true expert?\u00a0<\/span><\/p>\n

I recently sat down with <\/span>Dorie Clark<\/span><\/a> to discuss my upcoming book, <\/span>The Psychology of a Website: Mastering Cognitive Biases, Conversion Triggers, and Modern SEO for Massive Results<\/span><\/i>. Dorie is a <\/span>Harvard Business Review Author, Duke & Columbia Business Professor, #1 Communication Coach, and one of the top 50 Business Thinkers in the World. Throughout the interview, she shared insightful tips on what it means to be an expert and how you can become one.<\/span><\/p>\n

My interview with Dorie was part of my ICONNic Talk series, where I sit down with industry experts to get insider tips on social media, marketing psychology, and much more. Check out my <\/span>interview with Ja Rule<\/span><\/a> and other ICONNic Talks interviews.\u00a0<\/span><\/p>\n

Being an expert isn\u2019t just about a title; when you\u2019re a true expert, you\u2019re seen as a go-to thought leader in your field. During the interview, Dorie and I discussed the fascinating psychology behind what makes other people consider someone an expert. Dorie shared with us some hacks on how you can position yourself as an expert in the eyes of others.<\/span><\/p>\n

Create Valuable Content<\/span><\/h2>\n

To position yourself as an expert, Dorie advised, you need to create content. Social media is a great tool to share your thoughts and ideas with a community of people who gain value from your content. Start by jumping on social platforms that fit your field and start creating content that will bring value to your audience. This way, you can share your opinions, foster a community, and build a portfolio of valuable content.<\/span><\/p>\n

Professional reinvention is the key to career longevity and content can help push you to reinvent your personal brand or business. New content ideas or joining up-and-coming social platforms can help you make a habit of reinvention. Create different types of content to help you pivot your brand to explore new business ventures and opportunities. Content is your #1 tool when it comes to reinventing yourself, so don\u2019t be scared to step outside of your comfort zone.<\/span><\/p>\n

For more of Dorie\u2019s tips on professional reinvention, watch the full ICONNic Talk interview:\u00a0<\/span><\/p>\n

\n