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Dedicate yourself to your craft by earning certifications in Search, Display, Video, Shopping and Apps. Certifications help you stay up to date on Google\u2019s expanding advertising platform that goes beyond search. Get accustomed to Skillshop with pre-exam study guides and post-exam Intermediate and Advanced level courses. Discover the fundamentals of Google\u2019s growing ad network and learn how each platform synergises to assist in the marketing to sales funnel pipeline. Finally, feel the thrill upon completion of your examinations as a Google Certified expert<\/a>.<\/span><\/p>\n Demonstrate your mastery of Google Search Campaigns. Google Ads is a complex advertising platform that goes beyond uploading keywords and an ad. In order to maximize your results, it is important that you work with experts to achieve more together. Certified users will exhibit the ability to leverage legacy tactics with ingenuity and develop proficiency in nascent features like Performance Planner, Audiences, and Experiments to create solutions for clients and boost campaign performance<\/a>.<\/span><\/p>\n Validate your expertise in Search, and showcase your ability to:<\/span><\/p>\n (<\/span>Source<\/span><\/a>)<\/span><\/p>\n Display Advertising raises brand awareness and consideration and unlike Search, works to generate demand. Place bids to feature your advertisements on websites of global brands, or target sites contextually using keyword-based methods. Certified users will demonstrate their ability to create well-developed demand generation campaigns.<\/span><\/p>\n Validate your expertise in Display, and showcase your ability to:<\/span><\/p>\n (<\/span>Source<\/span><\/a>)<\/span><\/p>\n Tell effective stories and change minds with YouTube and Google Video advertising solutions. Demonstrate your ability to navigate multi-channel funnels with video serving customers along the entire purchase journey. Connect on novel digital touch points like TV for a holistic advertising strategy<\/a>. Meet people where they are in the evolving world of streaming media.<\/span><\/p>\n Validate your expertise in Video, showcase your ability to:<\/span><\/p>\n (<\/span>Source<\/span><\/a>)<\/span><\/p>\n Maximize your reach in a growing world of global e-commerce. Validate your proficiency to build comprehensive ecommerce solutions with Shopping ads.\u00a0<\/span><\/p>\n Validate your expertise in Shopping, showcase your ability to:<\/span><\/p>\n (<\/span>Source<\/span><\/a>)<\/span><\/p>\n Certified users will understand the fundamentals of app campaigns to drive installations or in-app actions. Build your brand by mobilizing app campaign strategy to better reach your customers on digital devices. Dive into Analytics to determine if customers are engaging with deep in-app actions. With app campaigns, build loyalty, and strengthen and widen your brand ecosystem.<\/span><\/p>\n Validate your expertise in Apps, showcase your ability to:<\/span><\/p>\n (<\/span>Source<\/span><\/a>)<\/span><\/p>\nSearch Certification<\/b><\/h3>\n
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Display Certification<\/b><\/h3>\n
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Video Certification<\/b><\/h3>\n
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Shopping Certification<\/b><\/h3>\n
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App Certification<\/b><\/h3>\n
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