{"id":8790,"date":"2024-06-20T15:32:53","date_gmt":"2024-06-20T15:32:53","guid":{"rendered":"https:\/\/alphametic.com\/?p=8790"},"modified":"2024-06-20T15:32:53","modified_gmt":"2024-06-20T15:32:53","slug":"alphametic-founder-matthew-capala-seo-masterclas-digital-summit-dc","status":"publish","type":"post","link":"https:\/\/alphametic.com\/alphametic-founder-matthew-capala-seo-masterclas-digital-summit-dc","title":{"rendered":"Alphametic Digital Agency Founder, Matthew Capala, Set to Deliver SEO Masterclass at Digital Summit, DC on July 31, 2024"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/alphametic.com\/wp-content\/uploads\/2024\/06\/Digital-Summit-Matthew-Capala.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-8793 aligncenter\" src=\"https:\/\/alphametic.com\/wp-content\/uploads\/2024\/06\/Digital-Summit-Matthew-Capala-1030x1030.jpg\" alt=\"Matthew Capala for SEO Masterclass at Digital Summit DC\" width=\"500\" height=\"500\" srcset=\"https:\/\/alphametic.com\/wp-content\/uploads\/2024\/06\/Digital-Summit-Matthew-Capala-1030x1030.jpg 1030w, https:\/\/alphametic.com\/wp-content\/uploads\/2024\/06\/Digital-Summit-Matthew-Capala-300x300.jpg 300w, https:\/\/alphametic.com\/wp-content\/uploads\/2024\/06\/Digital-Summit-Matthew-Capala-80x80.jpg 80w, https:\/\/alphametic.com\/wp-content\/uploads\/2024\/06\/Digital-Summit-Matthew-Capala-768x768.jpg 768w, https:\/\/alphametic.com\/wp-content\/uploads\/2024\/06\/Digital-Summit-Matthew-Capala-36x36.jpg 36w, https:\/\/alphametic.com\/wp-content\/uploads\/2024\/06\/Digital-Summit-Matthew-Capala-180x180.jpg 180w, https:\/\/alphametic.com\/wp-content\/uploads\/2024\/06\/Digital-Summit-Matthew-Capala-705x705.jpg 705w, https:\/\/alphametic.com\/wp-content\/uploads\/2024\/06\/Digital-Summit-Matthew-Capala.jpg 1200w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Alphametic\u2019s founder and <a href=\"https:\/\/alphametic.com\/seo-services\">SEO<\/a> speaker<\/span><a href=\"https:\/\/www.linkedin.com\/in\/mcapala\/\"> <b>Matthew Capala<\/b><\/a><span style=\"font-weight: 400;\"> will delivering a dynamic SEO workshop for marketers along with dozens of marketing leaders at<\/span> <a href=\"https:\/\/www.digitalsummit.com\/dc\"><b>Digital Summit\u00a0 in Washington D.C<\/b><\/a><span style=\"font-weight: 400;\">., July 31 &#8211; Aug 1.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Join us in DC to learn about:<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">The impact of AI on SEO<\/span><\/li>\n<li><span style=\"font-weight: 400;\">The top AI tools and prompts to upgrade your SEO game<\/span><\/li>\n<li><span style=\"font-weight: 400;\">The recent Google updates and the leaked ranking factor insights<\/span><\/li>\n<li>The world\u2019s greatest SEO audit and strategy for 2024, and beyond<\/li>\n<li>The most impactful, time-tested SEO strategies that will beat the competition, but not break the bank<\/li>\n<li>The learnings and case studies from our work in the trenches at<a href=\"https:\/\/www.linkedin.com\/company\/alphametic\/\"> Alphametic<\/a><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Register and receive Alphametic\u2019s exclusive discount of $300 of your pass with the code,<\/span><\/p>\n<p><span style=\"font-weight: 400;\">SPEAKER300.\u00a0<\/span><\/p>\n<h2><b>SEO in the Age of AI: Tools and Strategies to Upgrade Your Game<\/b><\/h2>\n<p><b>Date &amp; Time: <\/b><span style=\"font-weight: 400;\">Wednesday, July 31, 2024, 10:30 AM &#8211; 12:00 PM<\/span><\/p>\n<p><b>Speakers: <\/b><a href=\"https:\/\/www.digitalsummit.com\/dc\/speaker\/1228041\/matthew-capala\"><span style=\"font-weight: 400;\">Matthew Capala, Alphametic<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">This immersive workshop covers the latest AI-driven <a href=\"https:\/\/alphametic.com\/seo-services\">SEO strategies<\/a> to futureproof your marketing plan and get ahead of the competition. From AI tools for content strategies to the latest AI trends affecting the search engine results landscape, participants will identify the key opportunities and leave with an actionable playbook to champion AI transformation at their organizations.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Actionable tactics you can apply after this session:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Learn the latest AI trends and tools that are redefining the <a href=\"https:\/\/alphametic.com\/seo-services\">SEO strategy<\/a> in 2024, and beyond<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Discover effective ways to incorporate SEO prompts into AI tools, such as ChatGPT and Bard, to increase the efficiency and quality of your deliverables<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Futureproof your success by adapting to the recent Google changes and AI trends to position your strategy ahead of the evolving algorithm (and the competition)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Adapt your strategy to the new AI-driven search, such as Google\u2019s Generative Search Experience<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Optimize your <a href=\"https:\/\/alphametic.com\/seo-services\">SEO process<\/a> and workflows by onboarding AI<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Leave this session with an actionable playbook of AI prompts to implement right away!&#8221;<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/alphametic.com\/wp-content\/uploads\/2024\/06\/Digital-Summit-SEO-AI-3.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-8797\" src=\"https:\/\/alphametic.com\/wp-content\/uploads\/2024\/06\/Digital-Summit-SEO-AI-3-1030x579.png\" alt=\"Digital Summit SEO Masterclass by Matthew Capala: SEO in the Age of AI\" width=\"700\" height=\"394\" srcset=\"https:\/\/alphametic.com\/wp-content\/uploads\/2024\/06\/Digital-Summit-SEO-AI-3-1030x579.png 1030w, https:\/\/alphametic.com\/wp-content\/uploads\/2024\/06\/Digital-Summit-SEO-AI-3-300x169.png 300w, https:\/\/alphametic.com\/wp-content\/uploads\/2024\/06\/Digital-Summit-SEO-AI-3-768x432.png 768w, https:\/\/alphametic.com\/wp-content\/uploads\/2024\/06\/Digital-Summit-SEO-AI-3-1536x864.png 1536w, https:\/\/alphametic.com\/wp-content\/uploads\/2024\/06\/Digital-Summit-SEO-AI-3-2048x1152.png 2048w, https:\/\/alphametic.com\/wp-content\/uploads\/2024\/06\/Digital-Summit-SEO-AI-3-1500x844.png 1500w, https:\/\/alphametic.com\/wp-content\/uploads\/2024\/06\/Digital-Summit-SEO-AI-3-705x396.png 705w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/a><\/p>\n<h2><b>SEO Audit in 2024: How to Develop a Winning Strategy<\/b><\/h2>\n<p><b>Date &amp; Time <\/b><span style=\"font-weight: 400;\">Wednesday, July 31, 2024, 1:15 PM &#8211; 2:45 PM<\/span><\/p>\n<p><b>Speakers: <\/b><a href=\"https:\/\/www.digitalsummit.com\/dc\/speaker\/1228041\/matthew-capala\"><span style=\"font-weight: 400;\">Matthew Capala, Alphametic<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">This comprehensive SEO workshop emphasizes using data-driven insights to audit your website, improve conversions, and establish domain authority, while adapting to the recent Google changes and AI trends to position your strategy ahead of the competition (and the evolving algorithm). Participants will leave this session with an actionable playbook and accountability checklist.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Actionable tactics you can apply after this session:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Identify and focus on the 20% of the strategies that will drive 80% of results to maximize impact<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Learn the latest <a href=\"https:\/\/alphametic.com\/seo-services\">SEO content strategies<\/a> designed to drive more conversions for your business while establishing your brand as a trusted authority in your niche<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">From trending topics to transactional keywords, build content with a built-in audience by applying data-driven insights to your process<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Hands-on training and insights into the latest SEO software tools and processes to perform a technical audit of a website, increase the authority of your domain, and measure your progress<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Adapt to the recent Google changes and AI Trends, such as AI, to futureproof your <a href=\"https:\/\/alphametic.com\/seo-services\">SEO strategy<\/a>.<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/alphametic.com\/wp-content\/uploads\/2024\/06\/Digital-Summit-SEO-Audit.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-8798\" src=\"https:\/\/alphametic.com\/wp-content\/uploads\/2024\/06\/Digital-Summit-SEO-Audit-1030x577.png\" alt=\"Matthew Capala for SEO Masterclass: SEO Audit Deep Dive\" width=\"700\" height=\"392\" srcset=\"https:\/\/alphametic.com\/wp-content\/uploads\/2024\/06\/Digital-Summit-SEO-Audit-1030x577.png 1030w, https:\/\/alphametic.com\/wp-content\/uploads\/2024\/06\/Digital-Summit-SEO-Audit-300x168.png 300w, https:\/\/alphametic.com\/wp-content\/uploads\/2024\/06\/Digital-Summit-SEO-Audit-768x430.png 768w, https:\/\/alphametic.com\/wp-content\/uploads\/2024\/06\/Digital-Summit-SEO-Audit-1536x861.png 1536w, https:\/\/alphametic.com\/wp-content\/uploads\/2024\/06\/Digital-Summit-SEO-Audit-2048x1148.png 2048w, https:\/\/alphametic.com\/wp-content\/uploads\/2024\/06\/Digital-Summit-SEO-Audit-1500x841.png 1500w, https:\/\/alphametic.com\/wp-content\/uploads\/2024\/06\/Digital-Summit-SEO-Audit-705x395.png 705w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/a><\/p>\n<h2><b>What is Digital Summit?<\/b><\/h2>\n<p><b>Digital Summit<\/b><span style=\"font-weight: 400;\"> is a premier marketing event bringing together thought leaders, futurists, and creatives from top brands like Amazon, Google, and LinkedIn. It offers extensive networking opportunities, peer-driven discussions, and professional growth through Masterclasses on SEO, branding, and more. Attendees gain access to valuable insights, session recordings, and practical strategies to enhance their marketing efforts. The event is designed for marketers of all levels, providing timely, impactful tactics and a vibrant community to foster learning and innovation. For more details, visit<\/span><a href=\"https:\/\/www.digitalsummit.com\/home\/why-attend\"> <span style=\"font-weight: 400;\">Digital Summit<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><a href=\"https:\/\/alphametic.com\/wp-content\/uploads\/2020\/01\/digital-summit-2014-logo.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5313\" src=\"https:\/\/alphametic.com\/wp-content\/uploads\/2020\/01\/digital-summit-2014-logo.jpg\" alt=\"Digital Summit Logo\" width=\"300\" height=\"138\" srcset=\"https:\/\/alphametic.com\/wp-content\/uploads\/2020\/01\/digital-summit-2014-logo.jpg 600w, https:\/\/alphametic.com\/wp-content\/uploads\/2020\/01\/digital-summit-2014-logo-300x138.jpg 300w, https:\/\/alphametic.com\/wp-content\/uploads\/2020\/01\/digital-summit-2014-logo-450x206.jpg 450w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<h2><b>What is Alphametic?<\/b><\/h2>\n<p><b>Alphametic<\/b><span style=\"font-weight: 400;\"> is a digital marketing agency based in Miami that specializes in <a href=\"https:\/\/alphametic.com\/seo-services\">SEO<\/a>, digital ads, and smart content strategies to help businesses attract more leads and customers. Known for delivering high-impact solutions, Alphametic serves both iconic global brands and small to mid-sized businesses. Their expertise has been featured in major publications like Inc and Forbes. The agency prides itself on its collaborative culture, client-focused service, and a proven track record of generating significant revenue growth for its clients. For more details, visit<\/span><a href=\"https:\/\/alphametic.com\/about\"> <span style=\"font-weight: 400;\">Alphametic<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/alphametic.com\/wp-content\/uploads\/2021\/01\/Alphametic-Icon-IG-600x600-19.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-6722\" src=\"https:\/\/alphametic.com\/wp-content\/uploads\/2021\/01\/Alphametic-Icon-IG-600x600-19.png\" alt=\"alphametic logo\" width=\"250\" height=\"250\" srcset=\"https:\/\/alphametic.com\/wp-content\/uploads\/2021\/01\/Alphametic-Icon-IG-600x600-19.png 601w, https:\/\/alphametic.com\/wp-content\/uploads\/2021\/01\/Alphametic-Icon-IG-600x600-19-300x300.png 300w, https:\/\/alphametic.com\/wp-content\/uploads\/2021\/01\/Alphametic-Icon-IG-600x600-19-80x80.png 80w, https:\/\/alphametic.com\/wp-content\/uploads\/2021\/01\/Alphametic-Icon-IG-600x600-19-36x36.png 36w, https:\/\/alphametic.com\/wp-content\/uploads\/2021\/01\/Alphametic-Icon-IG-600x600-19-180x180.png 180w, https:\/\/alphametic.com\/wp-content\/uploads\/2021\/01\/Alphametic-Icon-IG-600x600-19-120x120.png 120w, https:\/\/alphametic.com\/wp-content\/uploads\/2021\/01\/Alphametic-Icon-IG-600x600-19-450x450.png 450w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/><\/a><\/p>\n<h2><b>Who is Matthew Capala?<\/b><\/h2>\n<p><b>Matthew Capala<\/b><span style=\"font-weight: 400;\"> is a seasoned digital marketing executive, founder of Alphametic, author, keynote speaker, and entrepreneur. Originally a Polish immigrant, he transitioned from construction work to become an expert in <a href=\"https:\/\/alphametic.com\/seo-services\">SEO<\/a> and digital marketing. With over 15 years of experience, Capala has delivered results for top brands like L\u2019Or\u00e9al and Calvin Klein. He is also an adjunct professor and a frequent speaker at major marketing events. His work has been featured in Forbes, Inc, and Entrepreneur. For more details, visit<\/span><a href=\"https:\/\/alphametic.com\/matthew-capala\"> <span style=\"font-weight: 400;\">Matthew Capala<\/span><\/a><span style=\"font-weight: 400;\">. <\/span><\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/alphametic.com\/wp-content\/uploads\/2019\/02\/matthew-capala-headshot-3.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4457\" src=\"https:\/\/alphametic.com\/wp-content\/uploads\/2019\/02\/matthew-capala-headshot-3.png\" alt=\"matthew capala headshot\" width=\"300\" height=\"300\" srcset=\"https:\/\/alphametic.com\/wp-content\/uploads\/2019\/02\/matthew-capala-headshot-3.png 500w, https:\/\/alphametic.com\/wp-content\/uploads\/2019\/02\/matthew-capala-headshot-3-80x80.png 80w, https:\/\/alphametic.com\/wp-content\/uploads\/2019\/02\/matthew-capala-headshot-3-300x300.png 300w, https:\/\/alphametic.com\/wp-content\/uploads\/2019\/02\/matthew-capala-headshot-3-36x36.png 36w, https:\/\/alphametic.com\/wp-content\/uploads\/2019\/02\/matthew-capala-headshot-3-180x180.png 180w, https:\/\/alphametic.com\/wp-content\/uploads\/2019\/02\/matthew-capala-headshot-3-120x120.png 120w, https:\/\/alphametic.com\/wp-content\/uploads\/2019\/02\/matthew-capala-headshot-3-450x450.png 450w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; &nbsp; Alphametic\u2019s founder and SEO speaker Matthew Capala will delivering a dynamic SEO workshop for marketers along with dozens of marketing leaders at Digital Summit\u00a0 in Washington D.C., July 31 &#8211; Aug 1.\u00a0 Join us in DC to learn about: The impact of AI on SEO The top AI tools and prompts to upgrade [&hellip;]<\/p>\n","protected":false},"author":15,"featured_media":8793,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[37],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Alphametic Founder, Matthew Capala, to Deliver SEO Masterclass at Digital Summit DC<\/title>\n<meta name=\"description\" content=\"Learn from SEO expert Matthew Capala at Digital Summit DC on July 31, 2024. Explore AI tools and Google updates in the SEO Masterclass.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alphametic.com\/alphametic-founder-matthew-capala-seo-masterclas-digital-summit-dc\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Alphametic Founder, Matthew Capala, to Deliver SEO Masterclass at Digital Summit DC\" \/>\n<meta property=\"og:description\" content=\"Learn from SEO expert Matthew Capala at Digital Summit DC on July 31, 2024. 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