Join Alphametic’s growing team of digital marketing and SEO experts.
Job Responsibilities:
Alphametic is seeking a skilled digital marketing analyst to join our team in Miami and provide support for our digital marketing initiatives, focused on Digital Ads and SEO. Your responsibilities will involve monitoring online marketing trends, gathering and evaluating data, supporting campaign strategies, and reporting on performance while assisting senior SEO & SEM managers, and liaising with clients. To excel in this role, you should have strong analytical skills and be capable of presenting practical insights to guide digital marketing strategies. An outstanding digital marketing analyst will also demonstrate exceptional communication skills, be meticulous, and collaborate effectively within a team.
Digital Marketing Analyst Responsibilities:
- Gathering and examining data related to keywords, trends, audiences, and web behavior using Google Ads, GA4, Looker Studio, SEO tools, Facebook Ad Manager, LinkedIn Ads, SEMrush, and similar platforms.
- Assessing SEM campaigns, analyzing key metrics, and identifying opportunities to boost campaign performance.
- Generating and presenting insights from your analyses to managers, including practical suggestions and recommendations.
- Implementing and optimizing strategies for digital ads and SEO.
- Improving dashboards, data visualizations, and reports on campaign and website performance using Looker Studio and GA4.
- Observing and evaluating digital media and marketing trends using tools like SEMrush, Moz, Google Keyword Planner, and similar tools.
- Engaging in communication and presentations with colleagues, managers, and clients over Email, Slack, Asana, and Zoom.
What’s Required:
- Minimum 2-4 years of hands-on SEO / SEM / digital ads / Facebook Ads experience, including planning, implementing, reporting, and communicating results
- Superb analytical and presentation skills
- Advanced understanding of and experience with SEO and SEM tools, such as SEMRush, Google Analytics, Moz, Ahrefs, Google Ads, Facebook Ad Manager, or similar
- Demonstrated experience in managing digital marketing campaigns with a focus on digital ads and SEO
- A combination of good communication and analytical skills
- Strong work ethic and ability to perform independently
- Detailed-oriented project management and account coordination skills
- Job Location: Miami (Hybrid: 3 days on-site and 2 days remote per week)
Job Types: Full-timeBenefits:
- 401(k) matching
- Dental Insurance
- Health insurance
- Life insurance
- Paid time off
- Referral program
- Hybrid office (3 days on-site and 2 days remote per week)