WHAT IS LOCAL SEO MARKETING?

Local search marketing is the implementation of SEO strategies in order to rank on Google SERPs at the local level, including Google Maps, local listings, Yelp, TripAdvisor, Yellow Pages, and more. This is vital for a brick and mortar business looking to increase its visibility online.

WHY IS LOCAL SEO IMPORTANT?

Year over year, searches that included the term “near me” effectively doubled – and this trend isn’t slowing down. If you are a local business, you may not be competing nationally, you’re more likely competing within the small pool of businesses near you. Google pushes local information to the top of search results when businesses have their listing completely updated, accurate and up to SEO standards.

WHAT IS YOUR LOCAL MARKETING PROCESS?

We start with a local visibility audit to identify underperforming areas. Then we review/optimize your Google my Business since it has the biggest reach in terms of visibility. Next, we set up your business on local SEO tools, such as Moz Local or Yext, to audit your business NAP (name, address, phone) information consistency. We make sure your business information is accurate and up to date across all local directories. Lastly, we provide review tracking services, local content and local schema markup on your website.

HOW DO YOU MEASURE LOCAL BUSINESS VISIBILITY?

We use various local marketing tools to measure your local business visibility and its impact on traffic. We integrate local performance data into our monthly online performance dashboard and measure things like locally generated traffic coming to the website, ranking on local keywords, rankings on google maps, number of reviews, etc…

HOW MUCH DOES THE LOCAL MARKETING SERVICE COST?

It depends on the number of locations, industry, as well as the competitiveness of the market. Usually, local marketing is part of our larger SEO strategy. We take a holistic approach to SEO in order to ensure the overall success of our clients. Submit a contact request on the form below to learn more.

Local Search Marketing Services for stores that want to get found.

Get your business discovered on Google Maps, Yelp, Mapquest, TripAdvisor, YellowPages and hundreds of other map services and local directories. Create accurate NAP (Name, Address. Phone) listings and citations across the web to boost your local visibility on mobile phones and tablets. Expand your local content and manage reviews for higher local rankings. Our all-in-one local search marketing service handles your Google My Business, optimizes local citations, builds up your local content and goes all the way to review management.

Local Search Strategy And Process

Google My Business

Manage your Google My Business account to integrate and optimize all your local business listings. Expand local content, manage reviews, Google+ posts and make sure your business information is accurate across all platforms.

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Local Citations

Leverage local SEO tools, such as MozLocal and Yext, to distribute your accurate local business information across the thousands of local map services and directories. Increase the number of citations for consumer trust and better local rankings.

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Local Content

Expand local content on your own website, including Local Schema Markups, and across various local maps, listings, and directories. Include keyword-optimized descriptions, tags, and images on all your relevant citations to expand your local reach.

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Review Management

Track and respond to user reviews and ratings in real-time using our integrated suite of local review management tools. Encourage review feedback from your most loyal customers by designing effective local marketing campaigns.

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“Our company was looking for a top-notch expert in the field of SEO to help us optimize our current organic strategy. Alphametic delivered this and more, quickly identifying problem areas and how to execute a fast track strategy in order to improve our rankings. If you need someone to help you with your SEO strategy, look no further than Matthew Capala’s Alphametic.”

John UcciferriSenior Director of Customer Acquisition & Online Marketing

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Local Search Marketing FAQ

What is Local SEO marketing?
Local search marketing is the implementation of SEO strategies in order to rank on Google SERPs at the local level, including Google Maps, local listings, Yelp, TripAdvisor, Yellow Pages, and more. This is vital for a brick and mortar business looking to increase its visibility online.
Why is Local SEO important?
Year over year, searches that included the term “near me” effectively doubled – and this trend isn’t slowing down. If you are a local business, you may not be competing nationally, you’re more likely competing within the small pool of businesses near you. Google pushes local information to the top of search results when businesses have their listing completely updated, accurate and up to SEO standards.
What is your Local Marketing Process?
We start with a local visibility audit to identify underperforming areas. Then we review/optimize your Google my Business since it has the biggest reach in terms of visibility. Next, we set up your business on local SEO tools, such as Moz Local or Yext, to audit your business NAP (name, address, phone) information consistency. We make sure your business information is accurate and up to date across all local directories. Lastly, we provide review tracking services, local content and local schema markup on your website.
How do you measure Local Business Visibility?
We use various local marketing tools to measure your local business visibility and its impact on traffic. We integrate local performance data into our monthly online performance dashboard and measure things like locally generated traffic coming to the website, ranking on local keywords, rankings on google maps, number of reviews, etc…
How much does the local marketing service cost?
It depends on the number of locations, industry, as well as the competitiveness of the market. Usually, local marketing is part of our larger SEO strategy. We take a holistic approach to SEO in order to ensure the overall success of our clients. Submit a contact request on the form below to learn more.

“We worked with Alphametic on two occasions, when seeking for a serious SEO agency to help us develop a massive Astrology news website. Alphametic team lived up to the expectations. The info we got was 100% relevant without unnecessary sugar coating that you can see on the market nowadays. 2 years after the launch, we have more than 400k organic visits and growing. Hey what can I say, I can only recommend Alphametic if you’re looking for a professional digital marketing agency that will literally do what they promise.”

Maurycy Mielniczuk Digital Marketing Manager at LOGDIRECT

“When we were first launching with Alden Investment Group’s online presence, I knew we’d need some help getting things off the ground and creating awareness of our company through social media, SEO and paid search, so we hired Alphametic. The entire Alphametic team has been wonderful to work with. They are all very knowledgeable, extremely responsive and fun people! If you want your SEO and social media done right, you need to speak to Matthew and his team!

Laura DeGraff CMO at Alden Investment Group

“L’Oreal brands are creating great content, but their challenge is to make sure that this content is properly tagged to show up on discovery platforms. Alphametic’s SEO Bootcamp and consulting have been key to ensure SEO success at L’Oreal USA.”

Arnaud Plas Corporate VP Digital & E-Commerce Strategy at L’Oreal

“Our company was looking for a top-notch expert in the field of SEO to help us optimize our current organic strategy. Alphametic delivered this and more, quickly identifying problem areas and how to execute a fast track strategy in order to improve our rankings. If you need someone to help you with your SEO strategy, look no further than Matthew Capala’s Alphametic.”

John Ucciferri VP of Marketing at Shopkeep

“Alphametic was crucial in helping us identify problems that were keeping our website from ranking. Matt and his team helped us define a viable web content and SEO strategy that would not only resolve current issues, but also drive better organic traffic and search rankings in the future. However, what I appreciated the most about working with Alphametic was how accessible they were for follow-up questions and support.”

Deborah Malone Content Manager at Edgenuity

“I had the pleasure of working with Alphametic’s team on an extensive SEO project. They provided us with the exact recommendations -accompanied with all the needed documentation to be able to share with developers and other key stakeholders. Given the opportunity, I will happily work with Alphametic again.”

Tyler Heaps SEO Manager at Lendio

“Alphametic’s insights have been invaluable to our marketing function and our online business. With their help, our rankings have gone from good to great and we’re getting found and closing more (new!) clients through search. Highly recommended!”

Kayla Ellsworth Marketing Director, The Grossman Group

“Alphametic is a savvy SEO expert agency. Their knowledge allowed my company to increase engagement and brand awareness, driving a major increase in leads and sales. Alphametic’s SEO consulting during our website redesigns provided valuable enhancements to our online presence. I highly recommend Matt and his team to any organization looking to expand their digital footprint and increase sales.”

Steve SchusterDigital Marketing Manager, Insight Vision

Local Search Marketing Services for stores that want to get found.

Local Search Strategy And Process

Google My Business

Local Citations

Local Content

Review Management

Local Search Marketing FAQ

What is Local SEO marketing?

Why is Local SEO important?

What is your Local Marketing Process?

How do you measure Local Business Visibility?

How much does the local marketing service cost?

Inquire About Alphametic’s Local Search Marketing Services:

SEO

SEM

Content

Social

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