Google June 2019 Core and Diversity Update: Everything You Need to Know
Anyone who works in search engine optimization knows that Google algorithm updates can have a big effect on page rankings. Algorithm changes happen on a daily basis to improve user search experiences, but once in a while there’s a larger “core” update. Rather than focusing on improving one aspect of search, such as backlinks […]
Matthew Capala is the Founder and Managing Director at Alphametic, a boutique search marketing agency. He is also the Founder of SearchDecoder SEO Training Institute, an industry-leading platform for actionable workshops, bootcamps and online education for businesses and entrepreneurs. At Alphametic, Matthew helps clients increase their online visibility through integrated SEO and SEM solutions that yield higher ROI. His clients include L’Oreal, Novartis, Hoval, Quest Diagnostics, ilani Resort, Shopkeep and Primoprint. His work and ideas have been featured on Inc Magazine, Chicago Tribune, eMarketer Huffington Post, Mashable, Entrepreneur, The Next Web, and Inc. He has delivered talks and keynotes all over the world, from Trinidad to the Swiss Alps. He is the author of bestselling “SEO Like I’m 5: The Ultimate Guide to Search Engine Optimization.” Formerly Adj. Professor at NYU (’12-’14) in the field of digital marketing, Matthew has three business degrees, including Marketing MBA.
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Matthew Capala2019-03-19 21:08:522019-06-06 21:26:59Google Ads vs. Amazon Advertising: Where to Put Your Advertising Dollars
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Matthew Capala2019-03-04 08:05:572019-06-14 17:41:027 Copywriting Books That Every Marketer Should Have in Their Arsenal
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Matthew Capala2019-02-25 22:57:182019-02-26 14:42:17Marketer's Guide to Google Assistant: How to Leverage Google’s AI
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Mia Ballan2019-02-12 15:05:292019-02-22 20:25:42Google Lens: What Marketers Need to Know
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Bryan Wisotsky2019-02-01 17:16:432019-07-15 16:19:50Google FAQ Vs. Q&A Schema Markup Explained
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Matthew Capala2018-12-17 19:49:492019-02-12 21:06:35You Can Now See if Your Google Ads Drive In-Store Visits - Learn How
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Matthew Capala2018-11-11 23:52:532018-11-12 19:23:01Alphametic Sponsors the 6th Annual Girl Power Gospel Brunch Explosion, Supporting the Overtown Community in Miami
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Matthew Capala2018-11-10 14:06:432018-11-12 19:24:30Matthew Capala, the Founder of Alphametic, Confirmed to Speak at 12 Digital Summits in 2019
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Matthew Capala2018-11-08 17:05:492019-02-15 21:06:37Bryan Wisotsky Joins Alphametic as Senior Search Manager, Bringing Over a Decade of Ecommerce and Tourism Experience
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Melissa Mena2018-09-24 14:35:522019-02-12 21:07:55Top 10 SEO Gurus to Follow on Twitter
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Matthew Capala2018-09-17 15:49:392018-09-17 15:59:54State of Search for 2019 According to Google's Gary Illyes
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Matthew Capala2018-09-10 08:00:532019-02-12 21:08:57Are You Taking Advantage of the New Extended and Responsive Google Ads?